Brooke & Michael Webb built itsgr82bme.com (“it’s great to be me”) to be the central home for family-friendly activities, connecting families and small businesses across the country. They came to me to enhance their investor pitch deck with illustrations, helping to visualize their story and take itsgr82bme to a brighter future.
Illustration
Podcasts & Events, Personal Projects, Illustration
Winter Wonder: IdeaPaint Studio Session
IdeaPaint transforms nearly any surface into a dry erase whiteboard. Naturally, every surface at the company's Boston headquarters is painted with it, creating an office-sized canvas. Every other month, IdeaPaint invites a local artist to create an art installation in their unique space, covering hundreds of square feet with just dry erase markers. I love a good challenge, and couldn't turn down an invitation to be their December 2014 Studio Session artist.
Podcasts & Events, Illustration
UX Fest
On October 1, 2013, Fresh Tilled Soil held its first annual UX Fest. The event brought together Boston's UX community to explore how every aspect of a business–from design and technology to marketing and strategy–contributes to the user experience. The event was a success, and a year later, we held an encore. I’m proud to have helped conceive of and organize these events, contributed to the creative collateral, and led sessions.
Digital Design Leader portraits for Fold
After nearly ten years of working in the fast paced, ephemeral realm of online experiences, we at Fresh Tilled Soil decided to stop, think, and get some ink on our hands. The result was Fold, the company's first-ever print publication. In addition to design and editorial contributions, I illustrated nine portraits for a feature story on leadership in the digital design industry.
Manifesto & Travel Series lettering
After several years of stewarding the To Boldly Fold brand and visual identity, I was thrilled to contribute to the design of our leather-bound books for the first time. The results were the Manifesto Series and Travel Series, two collections of handsome sketchbooks and journals.
Goody bag lettering
To Boldly Fold isn't all leather sketchbooks and journals. Our line of hand-lettered goody bags bring a bit of whimsy and artistry to an everyday experience.
Roberts Collection illustrated map
The Roberts Collection is a set of inns set in the heart of beautiful, historic Nantucket. When Fresh Tilled Soil created a new website for the inns in 2013, I created an illustrated map to represent the once disparate buildings as a cohesive group. The Gate House, as well as the courtyard before it, was under construction during our engagement, and was thus rendered from blueprints and in-progress snapshots. In addition to the full color map, I produced four additional images (each highlighting a single building) for the inns' individual information pages.
Fresh Tilled Soil office illustrations
Since I joined Fresh Tilled Soil in 2012, the company has known four offices: two headquarters and two satellites. It's been my joy to illustrate them all for our website, to capture the architectural spirit of each environment. From brick-and-beam New England mills to downtown San Francisco, they presented unique challenges and opportunities.
Brand & Identity, Product Design, Illustration
Fizzy's Lunch Lab game design
CloudKid is an extraordinary, Emmy-nominated creative agency specializing in animation and interactive children's media. As a member of their team in 2011, I proudly contributed to a number of client projects, primarily a suite of games for the fantastic Fizzy's Lunch Lab.
Brand & Identity, Illustration
Corkscrew logo
When Fresh Tilled Soil made coded style guides a standard deliverable, they produced a simple framework to simplify the process of making them. When it came time to open source the project, it needed a name and a logo. Corkscrew was born, and along with it, a fun little duck.